ACTIVATION CASE STUDY

Butter x Hennessy Campaign

A immersive class experience where clients were able to come in and learn how to paint custom sneakers in partnership with Butter Sydney and Hennessy.

Butter Sydney 2022 3 days

Objective

To create an immersive custom sneaker class, where guests are able to learn how to create a pair of custom sneakers from scratch.

Outcome

Every guest learned how to create a custom sneaker and walked out with a physical product, as well as memories from an experience.

Execution

In partnership with Butter Sydney and Hennessy, we created an immersive experience which involved food, sneakers and drinks, so that all guests had a memorable experience.