Activation case study
omgxp x jb hi fi | super sydney
A partnership activation to deliver gifts to the highest performing sales people within Jb Hi Fi
What It Was
To create custom sneakers aligning with the partners brand, so that all guests were able to choose something unique.
How It Went Down
Over the course of the evening, we painted live creating an immersive experience for guests to watch their shoes come to life.
The Vibe
Guests were able to receive something unique as well as generate content for their own shoes being created live in front of them. Giving them something physical to walk out of the experience with.