Womens FIFA World Cup 2023
Delivering custom sneakers to the teams within the FIFA World Cup, including The Matildas, Team England & Team France.
Objective
To create Custom Sneakers branded for each respective team competing. With various selections for the players, coaching staff and families to come and choose and have made live on the spot.
Execution
Consisting of various artists, we were able to deliver these sneakers on the spot so that players were able to have them instantly. Spanning around Australia, we were setup in various locations in partnership with Nike and FIFA to create something amazing.
Outcome
Pairs were hand delivered to the players and coaching staff, including any friends and family that were on the tour with them. Each pair uniquely chosen by each recipient and hand painted on the spot for them to watch.